Philosophy

After more than forty years in industrial design, Alberto Fraser’s work has evolved toward a more personal and artisanal dimension, where precision meets emotion. His practice seeks to fuse the discipline of industrial production with the care and imperfection of craftsmanship, creating limited pieces in bronze, hardwood, and other noble materials. Each object reflects a dialogue between hand and mind, process and material. 

Through Fraser Design, Fraser shares these methods with designers, architects, and students, combining freehand drawing, prototyping, and foundry casting in workshops that celebrate curiosity, autonomy, and the poetry of making.